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John Kay

Tuesday 11th May 2010

Venue
The Bookshop, Friends Meeting House, York Street, Bath, BA1 1NG
Start Time
8pm

John Kay is one of Britain leading economists as well as being a weekly columnist for the Financial Times. In his new book Obliquity he puts forward the theory that whether you are overcoming geographical obstacles, winning battles or meetings sales targets, the direct approach is often not the most effective. This is a provocative, absorbing and entertaining book that we can all learn from and enjoy.?